If you are visiting Tokyo between late March and early May, there is one iconic sight you absolutely cannot miss. Right beneath the crimson steel of Tokyo Tower, a vibrant school of 333 colorful fish “swims” through the air. This … Read More
Every spring, thousands of colorful carp streamers fill the sky in Tatebayashi City, Gunma.The Tatebayashi Koinobori no Sato Festival is one of the largest carp streamer events in Japan and a spectacular seasonal attraction for visitors. Over 5,000 carp streamers … Read More
If the sky in Japan looks hazy, slightly yellow, or dusty—especially in spring—you’re probably seeing Kosa (Yellow Dust) or experiencing pollen season. For travelers visiting Japan between February and May, this is something worth understanding. 🌫 What Is Kosa (Yellow … Read More
Aichi Prefecture, home to Nagoya, offers some of Central Japan’s most beautiful cherry blossom views. From lively city parks to tranquil riversides and historic castles, these three locations showcase the best of Japan’s springtime charm. The cherry blossom season in … Read More
Every spring, cherry blossoms signal a season of renewal in Japan—and Starbucks Japan welcomes this moment with its highly anticipated SAKURA Collection. In 2026, Starbucks presents a refined lineup of seasonal merchandise and beverages inspired by the delicate beauty of … Read More
When people think of spring in Japan, cherry blossoms often come to mind. But before sakura bloom, another beautiful flower quietly announces the arrival of spring — ume (plum blossoms).One of the best places in Tokyo to enjoy them is … Read More
Miyagi Prefecture is home to some of the most breathtaking cherry blossom scenery in Japan.From rivers lined with thousands of trees to historic shrines and urban parks, Miyagi offers a wide variety of sakura experiences — many of them less … Read More
Valentine’s Day in Japan can be confusing for first-time visitors.If someone gives you chocolate, what does it mean?Do you need to reply?Is it a romantic signal—or just a friendly gesture? Here’s a simple guide to understanding what to do when … Read More
Cherry blossoms, known as sakura, are one of the most iconic symbols of spring in Japan. Every year, millions of international travelers plan their trips around the short but breathtaking sakura season. For spring 2026, the first cherry blossom forecasts … Read More
What Is a Kamakura? Kamakura is a traditional snow structure made by hollowing out a large mound of snow, creating a small room inside.In snowy regions of Japan, kamakura have long been used as winter shelters and as sacred spaces … Read More